The Change Companies

MAR 2021 - DEC 2022

Instructional Designer

  • Managed production designers, including temporary and contractual staff, playing a key role in the success of the company meeting its goals and objectives.  

  • Oversaw the product design of publications from start to finish, which included managing aspects such as strategic art direction, internal and external support for the Marketing team, and digital and training services. 

  • Defined and continually improved brand standards and art direction for all departments.

  • Led art direction discussions with key stakeholders, ensuring that the project was reflective of the company and the end user/client in tandem.

  • Worked with high-security clearance clients and cognitive behavioral experts with an end goal of helping to reduce recidivism rates.

  • Responsible for designing multiple RFP’s, which led to winning contracts upwards of 2 million dollars and was assigned the lead design role to carry out the contracts. 

  • Developed rapport with end users by working with lead experts, participating in on-site visits, and seeking end-user feedback in one-on-one interviews. 

  • Defined long-term strategies that supported company-wide goals and objectives.

  • Played a key role in decision making for new creative hires, as well as provided coaching and mentoring.

  • Responsible for defining the Production Design team’s roadmap and OKR’s to facilitate the teams growth and success.

  • Created templated style guides and creative process for company use in client presentations.

  • Presented creative decks and led discussions to multiple clients.

  • Personally selected by company leadership as Chairperson on the Culture and Activities Committee. 

CEA MARKETING

DEC 2019 - Feb 2021

Art Director

  • As lead designer, responsible for the implementation and development of creative projects (print and digital), including websites and assets; marketing, print and social campaigns.

  • Managed the internal branding of the company while providing creative direction and design on materials such as websites, sales deck, and other promotional resources.

  • Played a key role in UI/UX design for clients.

  • Responsible for performing creative consultations, developing creative solutions, maintaining brand standards, and project planning and design direction for internal and external designers.

Ppk

Oct 2015 - NOV 2019

Art Director

  • Designed a wide variety of digital and print collateral across an assorment of media, including POP, web banners, eblasts, direct mailings, packaging, apparel and interior design.

  • Provided art direction for social photo shoots and food photography by purchasing props and wardrobe, set design, and food styling.

  • Collaborated with copywriters, creative directors, designers, photographers and developers to create successful creative solutions. Built decks and mockups for client presentations.